- Acell Group
Accell Group makes bicycles, bicycle parts and accessories. We are the European market leader in e-bikes and second largest in bicycle parts and accessories.
Well-known bicycle brands in our portfolio include Haibike, Winora, Ghost, Batavus, Koga, Lapierre, Raleigh, Sparta, Babboe and Carqon. XLC is our brand for bicycle parts and accessories.
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Smart Connected Bikes
Bicycle manufacturing currently falls behind the fast technological developments in automotive industries. We propose to design, develop and test a smart cycling eco-system where bicycles communicate in realtime with each other, and with the urban transport infrastructure (e.g. traffic lights) to optimize the use and improve traffic safety, economical value, and efficiency. This require technologies and mechanisms to allow monitoring the bike, understanding the cyclist and the context, as well as data sharing between cyclists, industry, service providers, government, and urban planners. The new eco-system can drive decision-making, behaviour incentivisation, and ultimately investment, across government, and beyond. A key ingredient is an AI-enabled IoT ecosystem in which data is securely collected, shared, processed in combination with other data sources, and made available to establish new services. This allows to reliably identify relevant events (like dangerous situations), detect trends (like decreasing performance of components, allowing maintenance to be performed in time), and give new insights to the user (such as health and performance).